Pricing · Margin target
Start with real costs.
Solve the selling price.
Work backward from costs, variable fees, and desired margin to a sustainable target price.
Target selling price
$38.46Total base cost$25.00
Estimated fees$3.85
Profit per order$9.62
Markup on cost38.5%
Fee rate plus desired margin must remain below 100%. Verify marketplace fees, taxes, discounts, returns, and fulfillment costs before setting a live price.Calculation method
Cost ÷ the revenue share left after fees and margin.
This reverse-pricing model distinguishes profit margin on revenue from markup on cost and keeps changing fee rates editable.